Conference Agenda

Tuesday, May 7

8:00 am

Golf Tournament

Fallen Oak Golf Course

8:00 am Registraion and Breakfast
9:00 am Shotgun Start
2:00 pm (approx) Lunch and Awards

12:00 pm

Conference Registration Opens

Available until 4:00pm

3:30 pm – 4:30 pm

Responsible Gaming Training

Hard Rock Casino & Hotel, Rock & Roll Room

5:30 pm – 8:30 pm

Welcome Reception

Hard Rock Casino & Hotel Biloxi Pool
Sponsored by

Wednesday, May 8

8:00 am

Conference Registration Opens

Available until 5:00pm

9:00 am

Breakfast / Exhibit Hall Opens

10:00 am – 11:00 am

Keynote Speech – The Future of Gaming

Welcome & Introduction:  Larry Gregory, Executive Director, Mississippi Gaming & Hospitality Association
Keynote Speaker: Gavin Isaacs, Chairman, SBTech

11:00 am – 12:00pm

The Next (Giant) Step: Internet Sports Betting in Mississippi

New Jersey’s phenomenal early success in sports betting has been fueled largely by internet sports betting, which accounts for nearly three-quarters of all sports betting revenues in the state. Other states that have enacted internet sports betting regimes have likewise experienced a growth in revenues, while at the same discouraging residents from betting in offshore markets. Mississippi is one of the few states that allow sports betting only on casino properties. Is it time for Mississippi to amend its Gaming Control Act to allow for true Internet sports betting — that is, outside of the confines of a casino property. A panel of leading experts will explore the benefits, challenges, opportunities, timing and potential of a true online environment for Mississippi’s sports betting regime.

Moderator: Daniel Wallach, Wallach Legal LLC

Panelists: Nicole Metzgar-SchallSportradarJay McDaniel, Mississippi Gaming Commission; Wes Ehrecke, Iowa Gaming Association; and Tommy Shepherd, Jones Walker LLP

MS Bar has approved for one (1) hour of CLE.

Not Your Grandfather’s Elevator Music

Dive into the power of curated sound and sight at your casino.

Think just having “background music” in your casino will keep your guest entertained? Think again! In this session, we will take a deep dive into the importance of the on-property experience through sound and sight. We will explore the benefits of curated content for specific areas, as well as the marketing opportunities we are missing that are just begging to be taken advantage of. When you walk into a casino whether you are 25 or 65 you want to have fun! Having content that speaks to your core demographic is crucial to enhancing that experience, and generating more revenue. With a mix of fun and data-driven case studies, this session is a must-attend for anyone in Marketing, Entertainment, F&B, or overall guest experience.

Moderator: Gary Trask, Casino City Times

Panelists: Nathan Green, New Level Radio and Vicki Haskins, Scarlet Pearl Casino

12:00 pm – 2:00 pm

Global Gaming Women Keynote Luncheon

Build relationships and valuable connections with colleagues from all corners of the gaming industry, while participating in round table discussions and enjoying a delicious lunch. Men and women can benefit from exclusive access to high-level female thought leaders in the industry. Following lunch, mentors will rotate every 20 minutes so that each participant gets up to four leadership interactions.

Please note this important development experience is not included in your conference attendance. Purchase tickets or tables separately. 

2:00 pm – 3:00 pm

Presidents Forum: Southern Leaders

With the legalization of sports betting and Mississippi being the first state to offer it, listen to the experts that implemented it from the bottom up. Learn from their experiences.  Of course, discussions of AML compliance and regulatory reform, top tourism trends and what we have to offer as a region will be other topics of discussion. Additionally, casino top executives will discuss the economic impact of gaming as well as discovering “The Secret Coast” and what it offers to the millions of visitors that frequent our gaming destination.  

Moderator: Larry Gregory, Mississippi Gaming & Hospitality Association

Panelists: Chett Harrison, Golden Nugget Biloxi; Jonathan Jones, Harrah’s Gulf Coast; Susan Varnes, Treasure Bay Gaming & Resorts; Milton Segarra, Coastal Mississippi

 

Geofencing Marketing for Casinos

The challenge resorts and in particular casinos face is the limited number of “digital” advertising solutions available to get their brand in front of travelers and consumers who live nearby their resorts.  Advertising platforms such as Google, Facebook and others make it difficult to combine existing offline and online marketing channels.  However, casinos now have a unique opportunity to add to their marketing mix a new targeted form of online marketing called geofencing advertising. Geofencing advertising allows casinos to reach consumers who visit very precise locations such as other competitor casinos nearby, competitor locations, hotels, retail centers, and even individual households of consumers (if you have a list of addresses) that live nearby casinos and resorts.  Casinos can even measure the foot traffic/walk-ins of consumers who eventually came back to your casino. Discover the most measurable and precise form of digital advertising technology several cutting edge casinos and resorts have just recently implemented into their marketing budgets.

Presenter: Justin Croxton, Propellant Media

3:00 pm – 3:15 pm

Networking Break in Exhibit Hall

3:15 pm – 4:15 pm

Using Sports Betting to Enhance your Landbased and Mobile Offering

The world of sports betting is being welcomed with open arms in States across the US. Delaware North is one of the first gaming operators in West Virginia to legally offer sports betting in a mutli-channel offering. The sports book can be a great amenity that drives player acquisition and revenue if many forms. Luisa Woods, VP of Marketing, Gaming for Delaware North with show you how a strategic approach to offering sports betting will help your casino brand grow in the right direction.

Moderator: Howard Barrish, Gaming Today 

Panelists: Luisa Woods,  Delaware North Companies; Sam Basile, GeoComply

 

Leveraging your Electronic Table Games for Increased Profitability

The growing popularity of ETGs means that in today’s casinos, ETG revenues are increasing, while traditional revenue streams are flat or declining.  Recent data confirms that not only are new carded players more likely to use ETGs than almost anything else on the casino floor, but existing slot players and table game players are spending incrementally more on ETGs. Because ETG’s are such a quickly growing segment, yet many in our industry have many questions regarding both the operation and expectations related to their performance as well as the proper placement to maximize your return on investment. The goal of this panel is to provide a sounding board to both educate and answer any questions you have regarding these products.

Moderator: Andrea McCurry, Interblock

Panelists: Kevin Parker, Interblock; Daniel Cherry, Penn National Gaming Inc.; Chris Wester, Scientific Games

4:15 pm – 5:15 pm

Esports in the Regional Markets

Every day we read about Esports creating bigger waves as entertainment options that will attract the Millennials. Las Vegas properties have or are investing capital to attract this market. But, do regional operators need to consider Esports? And if so, what is the potential for our current customer profile. This panel will explore the viability of Esports in the gaming market and the type of programming you should consider to keep your current customers engaged as well as attracting Gen X and Millennials. Some of the questions that will be discussed include:

Will esports play a role in casinos, especially in regional markets?
What about esports gambling?
What about the role of skill games?
What can regional markets do to prepare for generational and technological shifts?

Moderator: Jennifer Roberts, UNLV International Center for Gaming Regulation
Panelists: Anika Howard, Foxwoods Resort and Christopher HebertLouisiana Department of Justice

The Wire Act & The DOJ’s 2018 Opinion Letter

In November 2018, the Department of Justice issued a new opinion letter addressing its interpretation of the Wire Act and reversing the DOJ’s 2011 opinion letter (the opinion letter that opened the door for online wagering in states like New Jersey, Nevada, Delaware and Pennsylvania).  Will the 2018 opinion letter close this door?  What other impact could it have?  This session will analyze the additional communications from the DOJ since November and the potential impact its 2018 opinion letter may have on online wagering as well as sports betting and lottery, if any.

Moderator: Jay McDaniel, Mississippi Gaming Commission
Panelists: Scott Andress, Balch & Bingham; Ronald Rychlak, University of Mississippi School of Law; Lou Frascogna, Mississippi Attorney General’s Office; and Sara Slane, American Gaming Association

MS Bar has approved for one (1) hour of CLE.

 

 

5:15 pm – 6:15 pm

Networking Happy Hour

Thursday, May 9

8:00 am

Conference Registration Opens

Available until 5:00pm

9:00 am

Breakfast / Exhibit Hall Opens

10:00 am – 11:00 am

Keynote Speech — Opportunities with Sportsbetting

Welcome & Introduction:  Larry Gregory, Executive Director, Mississippi Gaming & Hospitality Association
Keynote Speaker: Sara Slane, Senior Vice President, Public Affairs, American Gamig Association

11:00 am – 11:15 am

Networking Break in Exhibit Hall

11:15 am – 12:00 pm

Using AI in Communications to Enhance the Guest/Player Experience

The casino industry has many digital tools at anyone’s disposal. As the target audiences change, iGaming has been a vital piece of digital transformation. In this session, our presenters lead an interactive discussion about how iGaming will merge with, and complement, land-based casinos and the real results that can be gleaned today. The audience will learn what investment in iGaming can mean to casino revenues today and in the years to come.

Presenters: Anthony Bertino, Casino Excursions Resort Gaming Group and Aaron Scott, Go Moment

How a Diverse Workforce Reinvigorates Your Team

Diversity is a common buzzword in business today. So what does it really mean, and how can diversifying your workforce impact your teams – your corporate team, departmental teams, and employee team performance. This session will provide clarity of definition and mission that move diversity from buzzword to actionable benefit.

Moderator: Christie Eickelman, GLI

Panelists: Tracey Chernay, TransAct Technologies and Suzanne Leckert, Convergence Strategy Group

From Clicks to Bricks

For most of us, when we think about the term “retail,” we don’t typically think of gaming. There are more parallels than you know. The issues that confront brick and mortar retail businesses, correlates directly to what we’re experiencing on the gaming floor. The issue is this: if we don’t start adapting to the ways people are engaging with technology, we’re going to be blindsided. Technology has changed our world, forever.  It’s time to master “click to brick” strategies before we lose more business.

Panelists: Marina Bogard, Playport; Jim Nulph, Playport

12:00 pm – 2:00 pm

Lunch on your own

 

2:00 pm – 3:00 pm

Active Shooter Preparedness – A Step-by-Step Guide

This very special general a session will address an important topic for any location where people gather: a step-by-step guide to active shooter preparedness. During the summer of 2018, Snoqualmie Casino CEO Brian Decorah led his team through the first such training using live gunfire in a casino. Panelists will share the pros and cons learned from the simulation and help you start to prepare for your own property training.

Moderator: Brian Decorah, Snoqualmie Casino

Moderator: Allen Godfrey, Mississippi Gaming Commission; Daniel HansonSnoqualmie Gaming Commission, and Deron Roberts, Snoqualmie Casino

3:00 pm – 3:30 pm

Networking Break in Exhibit Hall

3:30 pm – 4:30 pm

Title 31/AML Compliance Best Practices

An overview of Title 31/AML Compliance for casinos and other gaming entities will include key pillars of an AML compliance program, examples of best practices to achieve compliance as well as current trends and enforcement actions and a discussion on the impact of sports betting on Title 31/AML compliance.

Moderator: Amy Elder, Baker Donelson

Panelists: Peggy Jacobs, MGM Resorts; Adil Raza, BDO; Elizabeth Tranchina, Penn National Gaming, Inc.

MS Bar has approved for one (1) hour of CLE.

 

 

 

Place Your Bets: The Future of In-Game Betting in Mobile and Retail Environments

In less than a year since the PASPA repeal, there have been tremendous insights to gain from the legalization in US sports betting. While less than 20% of states allow sports betting at this time, those that are debating it have a clear understanding of consumers and how they prefer to bet. One area that’s getting a lot of attention is in-game betting, where bettors have the opportunity to place a variety of bets throughout the course of a game or match, which goes well beyond the winner and the point spread. Though this type of betting is most conducive to mobile devices, due to its speed and instantaneous nature, its popularity is something that retail betting locations need to take into consideration – especially in states like Mississippi, where mobile sports betting is not permitted. A panel of experts will examine the benefits and challenges of in-game betting from both a mobile and retail perspective, as well as what the future may hold in each environment as more states begin to legalize sports betting.

Moderator: Mary Perez, Biloxi Sun-Herald

Panelists: Dominic Atkinson, Sportradar; Will Hall, Beau Rivage; Kathryn Lopez, Golden Nugget Biloxi

 

 

 

4:30 pm – 5:30 pm

Technology & Its Impact on the Gaming Floor

There is no doubt that new technology is changing the gaming floor.  This panel of experts will discuss how technology has influenced the gaming industry and everything that goes with it – the good, bad and the ugly. They’ll also explain how operators can use technology to their competitive advantage and bring in new customers. 

Moderator: Emil Lyon, Mississippi Gaming Commission

Panelists: Patrick Moore, Scientific Games; Steve Kastner, IGT; Spencer Peterson, Konami Gaming; Chad Kornett, GLI

5:30 pm – 7:00 pm

Closing Reception

7:00 pm – 9:00 pm

Mississippi Gaming Hall of Fame Gala

In the inaugural ceremony marking the launch of the Mississippi Gaming Hall of Fame was a huge success, honoreing some of the people responsible for bringing the progressive style of casino development and gaming regulation to the Magnolia State. Be there as we honor another class of inductees, celebrate and enjoy the chance to rub elbows with the greats of Mississippi gaming.